TY - BOOK AU - Cook,Kenneth J. TI - AMA guide to small business marketing AV - HF5415.1 .C595 1993 U1 - 658.8 20 PY - 1993/// CY - Lincolnwood, Ill. PB - American Marketing Association, NTC Business Books KW - Marketing KW - Management KW - Local KW - Small business KW - United States N1 - Includes bibliographical references (p. 112-113) and index ER -