Essentials of marketing research Hawkins, Del I. creator Tull, Donald S. text nyu New York Macmillan Publishing Co. 1993 monographic eng
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p. cm. Del I. Hawkins, Donald S. Tull. Portions of this book are taken from the authors' Marketing research, 6th ed., published in 1993. Includes indexes. Marketing research Marketing research Case studies HF5415.2 .H34 1993 658.8/3 Marketing research Tull, Donald S., 93005979 930722 20160527200945.0 158397