TY  - BOOK
AU  - Kinnear,Thomas C.
AU  - Taylor,James R.
TI  - Investigación de mercados
SN  - 9684511678
AV  - HF5415.2 .K53
U1  - 658.8/3 
PY  - 1981///
CY  - Bogotá
PB  - McGraw-Hill
KW  - Marketing research
KW  - Local
KW  - Marketing
KW  - Management
N1  - Translation of : Marketing research
ER  -