Estrategias recompetitivas cómo reimpulsar el crecimiento de su producto en un mercado maduro
Mack Hanan ; translated by Adriana Arias de Hassan.
- Colombia Editorial Norma c1987.
- 192 p. ill.
Translation of: Re-competitive strategies. Includes index.
9580403295
buc91000466
Product management Corporate profits. Competition Product life cycle.