Churchill, Gilbert A. Sales force management planning, implementation, and control Gilbert A. Churchill, Jr., Neil M. Ford, Orville C. Walker, Jr. - 3rd ed. - Homewood, IL Irwin c1990. - xviii, 845 p. ill. - The Irwin series in marketing . Includes bibliographical references and index. ISBN: 0256080046 LCCN: 89033044 Subjects--Topical Terms: Sales management LC Class. No.: HF5438.4 / .C48 1990 Dewey Class. No.: 658.8/101