TY  - BOOK
AU  - Kinnear,Thomas C.
AU  - Bernhardt,Kenneth L.
TI  - Dynamics of marketing principles: a reader
SN  - 0673158462
AV  - HF5415 .D95 1983
U1  - 658.8 19
PY  - 1983///
CY  - Glenview, Ill.
PB  - Scott, Foresman
KW  - Marketing
KW  - Addresses, essays, lectures
KW  - Local
N1  - Includes bibliographical references and indexes
ER  -