@book{113984,
	author = {Goldzimer, Linda Silverman. and Beckmann, Gregory L.},
	title = {"Primero estoy yo!"},
	publisher = {Editorial Norma},
	year = {c1990.},
	series = {Desarrollo Gerencial},
	address = {Bogotá},
	note = {Translation of: I'm first: your customer's message to you.}
}