Levinson, Jay Conrad. Tacticas de guerrilla aplicadas al mercadeo Jay Conrad Levinson ; translated by Adriana de Hassan. - Bogotá Editorial Norma 1990. - viii, 189 p. - Desarrollo Gerencial . Translation of: Guerrilla marketing attack. Includes index. ISBN: 9580409943 LCCN: 92000642 Subjects--Topical Terms: MarketingAdvertisingSmall business--Management. LC Class. No.: HF5415 / .L476 1990 Dewey Class. No.: 658.8