Quelch, John A. <br/><br/>
The marketing challenge of 1992 
John A. Quelch, Robert D. Buzzell, Eric Salama. 
 - Reading, Mass.  Addison-Wesley Pub. Co.  c1990. 
 - ix, 390 p.  ill. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0201515628 
<br/><br/><label>LCCN: </label>buc93000496  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Case studies.--European Economic Community countries<br/>Corporations, Foreign--European Economic Community countries.
<br/><br/><label>Subjects--Geographic Terms: </label><br/>Europe--Economic integration.
<br/><br/><label>LC Class. No.: </label>HF5415.12  / .E82Q45 1990 
<br/><br/><label>Dewey Class. No.: </label>337.142 Q3m