West, Darrell M.
Air wars television advertising in election campaigns, 1952-1992
Darrell M. West.
- Washington, D.C. Congressional Quarterly 1993.
- p. cm.
Includes index.
0871877570 (cloth) 25.00 0871877562 (pbk.) 17.95
93014231
Advertising, Political--United States.
Electioneering--United States.
Television in politics--United States.
United States--Politics and government--1945-1989.
United States--Politics and government--1989-1993.
JF2112.A4 / W47 1993
659.2/932