TY - BOOK AU - Rein,David P. TI - The language of advertising and merchandising in English T2 - English for careers SN - 0883453533 PY - 1982/// CY - New York PB - Regents KW - Advertising KW - Terminology KW - LEMB KW - English language KW - Terms and phrases KW - Local KW - Merchandising ER -