Mathews, H. Lee. <br/><br/>
Analysis and decision making  cases for marketing management 
[by] H. Lee Mathews, Ira J. Dolich [and] David T. Wilson. 
 - [Englewood Cliffs, N.J.  Prentice-Hall  1971] 
 - xii, 251 p.  illus.  23 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0130326313 
<br/><br/><label>LCCN: </label>74139412  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Case studies.
<br/><br/><label>LC Class. No.: </label>HF5415  / .M336 
<br/><br/><label>Dewey Class. No.: </label>658.8/0072/2