TY  - BOOK
AU  - Bartlett,Christopher A.
AU  - Ghoshal,Sumantra
TI  - Transnational management: text, cases, and readings in cross-border management
SN  - 0256084858
AV  - HD62.4 .B365 1991
U1  - 658/.049 20
PY  - 1992///
CY  - Homewood, IL
PB  - Irwin
KW  - International business enterprises
KW  - Management
KW  - Local
N1  - Includes bibliographical references and index; Cross-border management: motivations and mentalities -- Responding to conflicting demands: the environmental challenge -- Building strategic capabilities: the competitive challenge -- Managing across boundaries: the collaborative challenge -- Developing coordination and control: the organizational challenge -- Managing activities and tasks: the operational challenge -- Building transnational capabilities: the management challenge
ER  -