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Entrepreneurship, creativity & organization text, cases & readings John Kao.
Detalles de publicación: Englewood Cliffs, NJ Prentice Hall c1989.Descripción: xv, 543 p. ill. 24 cmISBN:- 0132830116
- 658.4/2 19
- HB615 .K36 1989
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Encarnación Valdés Colección General bev | 658.42 K16e (Navegar estantería(Abre debajo)) | c. 2 | Disponible | 80000001715468 | |||||||||||||
| Libro | Biblioteca Encarnación Valdés Colección General bev | 658.42 K16e (Navegar estantería(Abre debajo)) | Disponible | 80000000741085 |
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Descripciones mejoradas de Syndetics:
Cutting edge combination of text, Harvard cases, and readings. First text to examine entrepreneurship from behavioral and organizational perspectives.
Includes bibliographies and index.
Tabla de contenidos provista por Syndetics
- 1 Managing Creativity
- Cases: Leo Castelli
- The Videogame Industry
- The Videogame Design Process
- George Lucas
- Readings: On My Painting, Beckman
- Creating Videogames that Score
- George Lucas, Skywalking
- 2 The Entrepreneur
- Cases: Janet Axelrod
- Ted Turner (A)
- Akira Kimishima
- Audrey Dickason
- Deborah Goldberg
- Craig Knudsen
- Paul Lutwak
- Readings: Can You Survive an Entrepreneur? Perspectives on Entrepreneurship
- 3 The Evolving Organization
- Cases: Hot Rock (A)
- Catalyst Technologies
- Managing Change at Lotus Development Corporation
- Integrated Genetics (A)
- Infocom (A)
- Au Bon Pain
- The Learning Company (A)
- The Young Astronaut Program
- Readings: The Role of the Founder in Creating Organizational Culture
- The Biotechnology Industry
- Evolution and Revolution as Organizations Grow
- How Much Land Does a Man Need? Three Myths: Midas, Daedalus, Narcissus
- 4 The Established Firm
- Cases: American Express Travel Related Services
- Lou Gerstner
- HRM at American Express Travel Related Services Company
- Beth Horowitz
- Teri Williams
- Jerry Welsh
- Scandinavian Airlines System
- Readings: The Middle Manager as Innovator
- Let's Get in There and Fight