Imagen de portada de Amazon
Imagen de Amazon.com
Imagen de cubierta Syndetics
Portada de Syndetics
Imagen de OpenLibrary

Essentials of tourism / Chris Cooper.

Por: Idioma: Inglés Editor: Los Angeles, CA : SAGE Publications, 2021Edición: 3rd edDescripción: 446 pages ; color illsTipo de contenido:
  • text
Tipo de medio:
  • unmediated
Tipo de soporte:
  • volume
ISBN:
  • 9781526494474
  • 9781526494481
Tema(s): Clasificación CDD:
  • 23 338.4
Contenidos:
Will robots take over serving us in hotels? Will flight shaming prevent us travelling in the future? How has the rise of social media impacted upon tourism marketing? – and what has been the impact of airbnb on tourism cities? For answers to these and many other contemporary tourism questions, simply turn to the third edition of Essentials of Tourism by Chris Cooper. From artificial intelligence, robotics and digital marketing to assessing the impact of events, every tourism student will find this book essential reading for not only grasping the key issues but applying them to real problems faced by professionals in the tourism industry. The book includes many new case studies from every continent around the world including cases to give you a truly global approach to how tourism theory can be applied in an international context. This is combined with a lively and accessible writing style which will support and guide you through how tourism has been affected and will continue to be shaped by technology, changing government policy and sustainability concerns.
Valoración
    Valoración media: 0.0 (0 votos)
Existencias
Imagen de cubierta Tipo de ítem Biblioteca actual Biblioteca de origen Colección Ubicación en estantería Signatura topográfica Materiales especificados Info Vol URL Copia número Estado Notas Fecha de vencimiento Código de barras Reserva de ítems Prioridad de la cola de reserva de ejemplar Reservas para cursos
Libro Biblioteca Encarnación Valdés Colección General bev 338.4791 C7761e3 (Navegar estantería(Abre debajo)) Disponible 80000002598731
Total de reservas: 0

Descripciones mejoradas de Syndetics:

Will robots take over serving us in hotels? Will flight shaming prevent us travelling in the future? How has the rise of social media impacted upon tourism marketing? - and what has been the impact of airbnb on tourism cities? For answers to these and many other contemporary tourism questions, simply turn to the third edition of Essentials of Tourism by Chris Cooper. From artificial intelligence, robotics and digital marketing to assessing the impact of events, every tourism student will find this book essential reading for not only grasping the key issues but applying them to real problems faced by professionals in the tourism industry. The book includes many new case studies from every continent around the world including cases to give you a truly global approach to how tourism theory can be applied in an international context. This is combined with a lively and accessible writing style which will support and guide you through how tourism has been affected and will continue to be shaped by technology, changing government policy and sustainability concerns.Key features of the new edition: ′Focus on Technology′ and ′Focus on Employment′ boxes included in every chapter. Three current case studies included in each chapter to bring context to the reader. Classic papers - introduces students to relevant academic research and refers to the selected paper throughout the chapter.

Includes bibliographical references and index.

Will robots take over serving us in hotels? Will flight shaming prevent us travelling in the future? How has the rise of social media impacted upon tourism marketing? – and what has been the impact of airbnb on tourism cities? For answers to these and many other contemporary tourism questions, simply turn to the third edition of Essentials of Tourism by Chris Cooper.

From artificial intelligence, robotics and digital marketing to assessing the impact of events, every tourism student will find this book essential reading for not only grasping the key issues but applying them to real problems faced by professionals in the tourism industry.

The book includes many new case studies from every continent around the world including cases to give you a truly global approach to how tourism theory can be applied in an international context. This is combined with a lively and accessible writing style which will support and guide you through how tourism has been affected and will continue to be shaped by technology, changing government policy and sustainability concerns.

Notas de autor provistas por Syndetics

Chris Cooper is Professor in the School of Events, Tourism and Hospitality Management Leeds Beckett University in the UK. His PhD in Geography is from University College London. Chris has worked as a researcher and teacher in every region of the world and has extensive publishing experience. He gained experience in tour operation before returning to academic life. Chris works with international agencies including the United Nations World Tourism Organization (UNWTO). He held the Chair of the UNWTO's Education Council from 2005 - 2007 and was awarded the United Nations Ulysses Medal for contributions to tourism education and policy in 2009.
Compartir
logopucpr-y-vive

Contáctanos

¡Queremos saber de ti!

Tel. 787.841.2000 Ext. 1801

bibliotecavaldes@pucpr.edu

⁣Búscanos en las redes

© 2026 Desarrollado por Ignite Online • All Rights Reserved • Powered by Koha.