Imagen de portada de Amazon
Imagen de Amazon.com
Imagen de cubierta Syndetics
Portada de Syndetics
Imagen de OpenLibrary

Social media : principles and applications / Pavica Sheldon.

Por: Editor: Lanham : Boulder : New York : London : Lexington Books, [2015]Descripción: 1 online resource (x, 131 pages)Tipo de contenido:
  • text
Tipo de medio:
  • computer
Tipo de soporte:
  • online resource
ISBN:
  • 9780739192658
  • 0739192655
Tema(s): Género/Forma: Formatos físicos adicionales: Print version:: Social mediaClasificación CDD:
  • 302.23/1 23
Clasificación LoC:
  • HM742  .S54 2015
Contenidos:
Machine generated contents note: I. Principles of Social Media -- 1. Social Media and Traditional Interpersonal Communication Theories -- 2. Social Media and Theories of Mass Communication -- 3. Psychology of Social Media -- II. Applications of Social Media -- 4. Social Media in Politics -- 5. Social Media Privacy and Security -- 6. Social Media in Education -- 7. Social Media and Disaster Communication -- 8. Social Media and Advertising -- 9. Social Media Addiction.
Resumen: "Social Media: Principles and Applications examines social media in interpersonal, mass-mediated, educational, organizational, and political settings. Social media technologies take on many different forms, including social network sites like Facebook and Twitter, blogs, wikis, online video and photo-sharing sites (e.g., Pinterest), rating and social bookmarking sites, and video/text chatting sites (e.g., Skype). Beginning with the principles of social media, Sheldon disassembles applications of social media in a variety of settings to understand who is using social media, how they develop meaningful relationships, and how they use social media during major events. Sheldon also delves into the political, educational, commercial, and privacy issues of social media use, making this an excellent resource for communication, psychology, and social media scholars."--Publisher's description.
Valoración
    Valoración media: 0.0 (0 votos)
Existencias
Imagen de cubierta Tipo de ítem Biblioteca actual Biblioteca de origen Colección Ubicación en estantería Signatura topográfica Materiales especificados Info Vol URL Copia número Estado Notas Fecha de vencimiento Código de barras Reserva de ítems Prioridad de la cola de reserva de ejemplar Reservas para cursos
Libro electrónico Biblioteca de Mayagüez Acceso en línea HM742 .S54 2015 (Navegar estantería(Abre debajo)) Ebook c. 1 Disponible 50000003290961
Libro electrónico Biblioteca Encarnación Valdés Acceso en línea 302.23/1 (Navegar estantería(Abre debajo)) Disponible ocn910553965
Total de reservas: 0

Descripciones mejoradas de Syndetics:

Social Media: Principles and Applications examines social media in interpersonal, mass-mediated, educational, organizational, and political settings. Social media technologies take on many different forms, including social network sites like Facebook and Twitter, blogs, wikis, online video and photo-sharing sites (e.g., Pinterest), rating and social bookmarking sites, and video/text chatting sites (e.g., Skype). Beginning with the principles of social media, Sheldon disassembles applications of social media in a variety of settings to understand who is using social media, how they develop meaningful relationships, and how they use social media during major events. Sheldon also delves into the political, educational, commercial, and privacy issues of social media use, making this an excellent resource for communication, psychology, and social media scholars.


Includes bibliographical references and index.

Machine generated contents note: I. Principles of Social Media -- 1. Social Media and Traditional Interpersonal Communication Theories -- 2. Social Media and Theories of Mass Communication -- 3. Psychology of Social Media -- II. Applications of Social Media -- 4. Social Media in Politics -- 5. Social Media Privacy and Security -- 6. Social Media in Education -- 7. Social Media and Disaster Communication -- 8. Social Media and Advertising -- 9. Social Media Addiction.

"Social Media: Principles and Applications examines social media in interpersonal, mass-mediated, educational, organizational, and political settings. Social media technologies take on many different forms, including social network sites like Facebook and Twitter, blogs, wikis, online video and photo-sharing sites (e.g., Pinterest), rating and social bookmarking sites, and video/text chatting sites (e.g., Skype). Beginning with the principles of social media, Sheldon disassembles applications of social media in a variety of settings to understand who is using social media, how they develop meaningful relationships, and how they use social media during major events. Sheldon also delves into the political, educational, commercial, and privacy issues of social media use, making this an excellent resource for communication, psychology, and social media scholars."--Publisher's description.

Description based on print version record and CIP data provided by publisher; resource not viewed.

Master record variable field(s) change: 050, 082

Reseñas proporcionadas por Syndetics

CHOICE Review

Sheldon (communication, Univ. of Alabama, Huntsville) offers a succinct, simple discussion of social media through the lens of communication studies, connecting classic theories of interpersonal and mass communication to many of the social media technologies common to the modern media ecology. In each chapter she draws on established research in communication studies and related fields (e.g., media psychology) to illustrate the many uses and effects of social media. Advanced readers may be critical of the book's somewhat dated theories and references and the rather basic nature of the content. But since few social media textbooks available today are accessible to nonspecialists, Sheldon's volume will be an excellent complementary resource for those in the classroom. Sheldon makes simple yet strong connections between social media technologies and the established body of communication studies poised to explain those technologies and their use by and effects on individuals and on society more broadly. Those looking for an orientation to social media from a communication studies perspective will find this a useful entry point. The price seems inappropriately high in relation to the book's content, but this is the only detraction in an otherwise appealing volume. Summing Up: Recommended. Lower-division undergraduates; general readers. --Nicholas D. Bowman, West Virginia University
Compartir
logopucpr-y-vive

Contáctanos

¡Queremos saber de ti!

Tel. 787.841.2000 Ext. 1801

bibliotecavaldes@pucpr.edu

⁣Búscanos en las redes

© 2026 Desarrollado por Ignite Online • All Rights Reserved • Powered by Koha.