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Color Design Workbook : A Real World Guide to Using Color in Graphic Design / Sean Adams. electronic resources

Por: Series Workbook Ser | Workbook SerEditor: Laguna Hills : Quarto Publishing Group USA, 2017Descripción: 1 online resource (243 pages)Tipo de contenido:
  • text
Tipo de medio:
  • computer
Tipo de soporte:
  • online resource
ISBN:
  • 9781631594106
Tema(s): Género/Forma: Formatos físicos adicionales: Print version:: Color Design Workbook: New, Revised EditionClasificación CDD:
  • 741.6
Clasificación LoC:
  • NC1000  A336 2017
Contenidos:
Cover -- Half Title -- Title -- Copyright -- Contents -- Introduction -- Chapter 1 What is Color? Apparent Color The Properties of Color -- Chapter 2 Color Theory History of Color Theory Color Harmony -- Chapter 3 Color Meanings Color Index -- Chapter 4 10 Rules of Color -- Convey Information -- Color Harmony -- Attract Attention -- Context -- Experimentation -- See Color Differently -- Mnemonic Value -- Composition -- Standardized Color Systems -- Understand Limitations -- Chapter 5 Color Systems -- Color Systems Trends and Forecasting -- Color Systems in Art and Design History -- Inspirations for Palettes -- Eleven Color Systems -- Chapter 6 Color Talk -- Chapter 7 Case Studies -- Sean Adams Los Angeles, USA -- Brand New School Santa Monica New York, USA -- Chimera Design St. Kilda, Australia -- Dynamo Dublin, Ireland -- Stillhart Konzept Zurich, Switzerland -- Green Dragon Office Los Angeles, USA -- Johnson banks London, UK -- Uwe Loesch Erkath, Germany -- Lorenc &amp -- Yoo Design Atlanta, USA -- LUST The Hague, Netherlands -- Methodologie, Inc. Seattle, USA -- Morla Design San Francisco, USA -- Collins New York San Francisco, USA -- Pentagram London, UK -- Segura Inc. Chicago, USA -- Steinbranding Buenos Aires, Argentina -- Volume Inc. San Francisco, USA -- Gallery -- Glossary -- Index -- A -- B -- C -- D -- F -- H -- J -- K -- L -- M -- P -- R -- S -- U -- V -- W -- Bibliography Web Resources -- About the Author.
Resumen: From the meanings behind colors to working with color in presentations, Color Design Workbook provides you with the information needed to effectively apply color to design work. Since color is such an important part of graphic design, designers need the most up-to-date, as well as the most fundamental, information on the subject to have the tools needed to use color effectively. The Color Design Workbook, New, Revised Edition explains the meanings behind colors, working with color in presentations, and loads more. This guide book provides you with the vital information needed to creatively and effectively apply color to your own design work. You will also receive guidance on talking with clients about color and selling color ideas, and you'll also learn the science behind color theory. Case studies are included to show the effects some color choices had on both their clients and consumers. So why wait any longer? Become a color expert now!
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Imagen de cubierta Tipo de ítem Biblioteca actual Biblioteca de origen Colección Ubicación en estantería Signatura topográfica Materiales especificados Info Vol URL Copia número Estado Notas Fecha de vencimiento Código de barras Reserva de ítems Prioridad de la cola de reserva de ejemplar Reservas para cursos
Libro electrónico Biblioteca de Mayagüez Acceso en línea NC1000 .A336 2017 (Navegar estantería(Abre debajo)) Ebook c. 1 Disponible 50000003283412
Libro Electrónico CARIBET CARIBET Biblioteca Arquitectura Libros Electrónicos CARIBET Electrónico NC1000 A336 2017 (Navegar estantería(Abre debajo)) Disponible caribet297187
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Includes bibliographical references and index.

Cover -- Half Title -- Title -- Copyright -- Contents -- Introduction -- Chapter 1 What is Color? Apparent Color The Properties of Color -- Chapter 2 Color Theory History of Color Theory Color Harmony -- Chapter 3 Color Meanings Color Index -- Chapter 4 10 Rules of Color -- Convey Information -- Color Harmony -- Attract Attention -- Context -- Experimentation -- See Color Differently -- Mnemonic Value -- Composition -- Standardized Color Systems -- Understand Limitations -- Chapter 5 Color Systems -- Color Systems Trends and Forecasting -- Color Systems in Art and Design History -- Inspirations for Palettes -- Eleven Color Systems -- Chapter 6 Color Talk -- Chapter 7 Case Studies -- Sean Adams Los Angeles, USA -- Brand New School Santa Monica New York, USA -- Chimera Design St. Kilda, Australia -- Dynamo Dublin, Ireland -- Stillhart Konzept Zurich, Switzerland -- Green Dragon Office Los Angeles, USA -- Johnson banks London, UK -- Uwe Loesch Erkath, Germany -- Lorenc &amp -- Yoo Design Atlanta, USA -- LUST The Hague, Netherlands -- Methodologie, Inc. Seattle, USA -- Morla Design San Francisco, USA -- Collins New York San Francisco, USA -- Pentagram London, UK -- Segura Inc. Chicago, USA -- Steinbranding Buenos Aires, Argentina -- Volume Inc. San Francisco, USA -- Gallery -- Glossary -- Index -- A -- B -- C -- D -- F -- H -- J -- K -- L -- M -- P -- R -- S -- U -- V -- W -- Bibliography Web Resources -- About the Author.

From the meanings behind colors to working with color in presentations, Color Design Workbook provides you with the information needed to effectively apply color to design work. Since color is such an important part of graphic design, designers need the most up-to-date, as well as the most fundamental, information on the subject to have the tools needed to use color effectively. The Color Design Workbook, New, Revised Edition explains the meanings behind colors, working with color in presentations, and loads more. This guide book provides you with the vital information needed to creatively and effectively apply color to your own design work. You will also receive guidance on talking with clients about color and selling color ideas, and you'll also learn the science behind color theory. Case studies are included to show the effects some color choices had on both their clients and consumers. So why wait any longer? Become a color expert now!

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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