Tourism research Gayle Jennings.
Series Wiley Australia tourism seriesDetalles de publicación: Milton, Qld. John Wiley & Sons c2010.Edición: 2nd edDescripción: xvi,454 p. ill.:25 cmISBN:- 9781742164601
- 1742164609 (pbk)
- G155.A1|bJ443 2010
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca de Mayagüez Colección General mb | G155 .A1 J443 2010 (Navegar estantería(Abre debajo)) | Disponible | 50000003265054 |
Descripciones mejoradas de Syndetics:
Students studying tourism are required to undertake a study in research techniques and methodologies as part of their tourism degree. Major aims of this new edition are to encourage students to think about the importance of research in tourism appreciating the role that it plays in the tourism industry as well as to familiarise students with the wide diversity of research strategies available to them.
Tourism Research , second edition, introduces the concept of qualitative, quantitative and mixed methods research methodologies associated with tourism. It also considers indigenous and cross-cultural methodologies. The relationship of tourism research, its underpinnings, sources and methods, with the implications for tourism development, planning and management are clearly established and discussed. The text is focused on the tourism sector rather than the leisure and recreation sector. The role of researchers as professionals, as well as usage and impacts of research are incorporated throughout the text to ensure students appreciate the diversity of research in the tourism industry as well as the consequences of research decision-making processes. This revised edition continues to provide a balanced discussion between qualitative and quantitative methodologies and their associated theoretical underpinnings.
EIGM 03/2015
'Tourism Research' introduces students to qualitative and quantitative research methodologies. It encourages them to think more about the importance of research in tourism,appreciating the role that it plays in the tourism industry.
Includes bibliographical references and index.
Previous ed.: 2001.
Notas de autor provistas por Syndetics
Gayle Jennings is the author of Tourism Research, 2nd Edition, published by Wiley.