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If you believe the impact of management research and education is in decline, this book will help you play your part. Doing Research that Matters looks at an old issue from a new perspective, taking a fresh and cross-disciplinary approach to learning how we can contribute with our work to shaping the future of management. Readers are invited to sit back and relax while they are taken on a journey through the views and work of a group of exemplary professionals: top-management gurus Rob Goffee, Robert Kaplan, Barbara Kellerman, Philip Kotler, John Kotter, Howard Gardner, Costas Markides, Roger Martin, Henry Mintzberg and David Ulrich; Nobel Laureates Gerhard Ertl, Doug Osheroff, Elinor Ostrom, Jack Szostack and Harald zur Hausen; and world renowned astrophysicist Margherita Hack. In his quest to become a better management innovator, Marco Busi shares the wisdom he gained from these interviews to highlight patterns in the way pioneers identify a problem worth researching, generate an outcome worth spreading, and generally conduct a career worth having.

Tabla de contenidos provista por Syndetics

• Foreword(p. xi)
• Acknowledgments(p. xv)
• Dedication(p. xix)
• Prologue - My Declaration of Intent(p. 1)
• Personal Introduction To The Futureers(p. 15)
• Chapter 1 Shaping the Future of Management by Reinventing Management Research(p. 25)
• Does the Management Field Really Need More Insight?(p. 25)
• What Do You Want to Be: A Storyteller or a True Innovator?(p. 27)
• The System of Management Research: A Hard to Change Equilibrium(p. 29)
• Focus on Building a Meaningful Journey and You Will Inevitably End Up at a Meaningful Destination(p. 32)
• Chapter 2 Destination Paradise: Understanding What to Aim For(p. 35)
• Exploring What Makes Us Proud(p. 36)
• Is There Light at the End of the Tunnel?(p. 41)
• The Insight Generator Element(p. 45)
• The Insight Incubator Element(p. 47)
• The Insight Distributor Element(p. 48)
• Chapter 3 The Thrill of Discovery(p. 55)
• Once Upon a Time: How Does It All Begin?(p. 57)
• Curiosity(p. 57)
• Serendipity(p. 58)
• An Unfair Disadvantage, or Seeing Opportunities Where Others See Problems?(p. 59)
• Inspiration and Encouragement from Others(p. 61)
• What Does It Take to Have Impact?(p. 61)
• What Drives People to Continue Their Research Journey?(p. 64)
• Answering Important and Difficult Questions about Which Little Is Known(p. 65)
• Changing and/or Influencing People's Behavior(p. 66)
• Adding to the Body of Knowledge(p. 67)
• Foster New Discovery(p. 68)
• Generating Further Research and Thinking(p. 68)
• Impact: Embracing Our Role and Responsibility(p. 69)
• Chapter 4 The BIG (or small) Q: Finding Romantic Problems Worth Studying(p. 71)
• Romantic Problems Worth Investigating(p. 73)
• Hints to Finding Romantic Problems(p. 75)
• 1 Follow Your Passion(p. 75)
• 2 Don't Resist the Unfamiliar(p. 76)
• 3 Read Everything There Is to Read(p. 77)
• 4 Look into Your Head and 5 - Out into the Field(p. 79)
• 4 In Our Heads(p. 79)
• 5 Out in the Field(p. 79)
• 6 Look Where Others Don't Look, and See What Others Don't See(p. 81)
• 7 Search at the Intersections(p. 82)
• 8 Develop the 'Right' Mindset(p. 85)
• 9 Foster the 'Right' Mindset(p. 88)
• What's New?(p. 90)
• Chapter 5 Enjoy the Ride(p. 93)
• Research Designed to Impress(p. 95)
• Research Designed to Matter(p. 98)
• 1 Take a More Pragmatic, Less Rigid Approach to Investigating a Problem(p. 99)
• 2 Follow a Never-Ending Iterative Research Process, Putting Yourself in the Shoes of 'The Customer'(p. 102)
• 3 Be Creative(p. 105)
• When Things Don't Go as Expected(p. 107)
• Is There a 'Best' Research Methodology?(p. 111)
• Are You Prepared for What Might Come?(p. 114)
• Chapter 6 Travelling Solo, or in Groups?(p. 117)
• Collaboration in Relation to Research That Matters(p. 119)
• Investing in Collaboration(p. 120)
• "Collaboration with the Future Generations" Perspective(p. 120)
• "Collaboration between Geographies" Perspective(p. 121)
• "Collaboration between Genders" Perspective(p. 122)
• "Collaboration Inter-Disciplines" Perspective(p. 123)
• One, Few, or Many?(p. 123)
• Making Collaboration Work: Be Choosy about Who You're Going to Work With(p. 128)
• Shared Values(p. 130)
• Compatibility of Personalities(p. 131)
• Complementarity of Competences(p. 131)
• Think about How Your System Affects You(p. 133)
• How Not to Collaborate?(p. 135)
• Making Collaboration Work for Yourself(p. 137)
• Chapter 7 Share the Experience to Make it More Valuable (to You and Others)(p. 139)
• What the Hell Is Wrong with us?(p. 140)
• Research Impact - the Insight Incubator's Perspective(p. 141)
• Research Impact - the Insight Generator's, Perspective(p. 143)
• Research Quality - the Insight Distributor's Perspective(p. 145)
• The "Publish or Perish" Madness(p. 148)
• What Can We Do About It?(p. 149)
• Making Worthy Ideas Spread Like Viruses(p. 150)
• Scientific Community - Dissemination as Scientific Validation(p. 151)
• The Public - Dissemination as a 'Members' Test'(p. 152)
• The Support System - Dissemination to Raise Support(p. 155)
• Create Your Own Dissemination Strategy(p. 156)
• Short-Term Focus on Bogus Quality versus Long-Term Focus on Meaning(p. 157)
• Epilogue - Shaping the Future of Management (Research)(p. 161)
• Endnotes(p. 181)
• About the Author(p. 197)