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International business the challenges of globalization John J. Wild, Kenneth L. Wild, Jerry C.Y. Han.
Detalles de publicación: Upper Saddle River, N.J. Pearson/Prentice Hall c2006.Edición: 3rd edDescripción: xxv, 500 p. col. ill. 28 cmISBN:- 0131432753
- 658.049 W6681i3 22
- HD62.4 .W586 2005
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Encarnación Valdés Colección General bev | 658.049 W6681i3 (Navegar estantería(Abre debajo)) | Disponible | 80000002503152 |
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Descripciones mejoradas de Syndetics:
For introductory courses in International Business, this text is written in a style that allows all students to grasp difficult conceptual material. The inclusion of numerous fun examples motivates students to read on and learn.
Includes bibliographical references and index.
Tabla de contenidos provista por Syndetics
- I Global Business Environment
- 1 Globalization
- II
- 2 Cross-Cultural Business
- 3 Politics and Law in Business
- 4 Economic Systems and Development
- III International Trade and Investment
- 5 International Trade
- 6 Business-Government Trade Relations
- 7 Foreign Direct Investment
- 8 Regional Economic Integration
- IV The International Financial System
- 9 International Financial Markets
- 10 International Monetary System
- V International Business Management
- 11 International Strategy and Organization
- 12 Analyzing International Opportunities
- 13 Selecting and Managing Entry Modes
- 14 Developing and Marketing Products
- 15 Managing International Operations
- 16 Hiring and Managing Employees
- Notes, Sources, and Credits
- Glossary
- Name/Company
- Index Subject
- Index