The 12 secrets of persuasive argument Ronald Waicukauski, Paul Mark Sandler, and JoAnne Epps.
Detalles de publicación: Chicago American Bar Association c2009.Descripción: x, 241 p. 18 cmISBN:- 9781604425949
- 1604425946
- Twelve secrets of persuasive argument
- 347/.075 22
- K 2251 .W35 2009
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca de Derecho Mons. Fremiot Torres Oliver Colección General biblioteca derecho | K 2251 .W35 2009 (Navegar estantería(Abre debajo)) | Disponible | 70000000884576 |
Descripciones mejoradas de Syndetics:
These twelve secrets, based on ideas from some of the world's great thinkers and advocates, will show you how to make the most persuasive argument possible and maximize your success before a judge or jury, in mediation or arbitration, and anywhere else. These secrets of persuasion come from Aristotle's Rhetoric, and others come from the work of contemporary scholars in communications and social psychology, some derive from the world's most renowned lawyers.
Includes bibliographical references and index.
Secret 1 : focus on your goal -- Secret 2 : tailor your argument to the decision-maker -- Secret 3 : cultivate ethos -- Secret 4 : base your argument on reasons -- Secret 5 : build with evidence, law, and policy -- Secret 6 : appeal to emotion -- Secret 7 : use the best medium for the message -- Secret 8 : strategically arrange your arguments -- Secret 9 : argue with style -- Secret 10 : use delivery to enhance communication -- Secret 11 : engage your listener -- Secret 12 : immunize and refute opposing points.
Tabla de contenidos provista por Syndetics
- Introduction(p. ix)
- Secret 1 Focus on Your Goal(p. 1)
- Secret 2 Tailor Your Argument to the Decision-Maker(p. 13)
- Secret 3 Cultivate Ethos(p. 43)
- Secret 4 Base Your Argument on Reasons(p. 57)
- Secret 5 Build with Evidence, Law, and Policy(p. 81)
- Secret 6 Appeal to Emotion(p. 107)
- Secret 7 Use the Best Medium for the Message(p. 117)
- Secret 8 Strategically Arrange Your Arguments(p. 135)
- Secret 9 Argue with Style(p. 159)
- Secret 10 Use Delivery to Enhance Communication(p. 181)
- Secret 11 Engage Your Listener(p. 197)
- Secret 12 Immunize and Refute Opposing Points(p. 207)
- Index(p. 225)
- About the Authors(p. 239)