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Dynamics of mass communication media in the digital age Joseph Dominick.
Idioma: Español Edición: 10th edDescripción: 1 v.(various paging) ill 28 cm. + 1 DVD-ROM (4 3/4 in)ISBN:- 9780073348506
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca de Mayagüez Colección General mb | P90 .D59 2009 (Navegar estantería(Abre debajo)) | Disponible | 50000003196853 |
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Descripciones mejoradas de Syndetics:
This tenth edition offers a through introduction for mass communication majors and non-majors alike. It contains a student DVD-ROM that adds video and interactivity to the student's textbook experience. Themes covered range from the emerging role of cellphones and iPods to the impact of blogs on journalism.
DVD-ROM disponible en el libro.
Includes index.
Accompany DVD-ROM title: Media world 2.0 (Included Media tours video and Media talk NBC clips)
EIGM 01/2010
Tabla de contenidos provista por Syndetics
- Part I The Nature and History of Mass Communication
- Chapter 1 Communication: Mass and Other Forms
- Chapter 2 Perspectives on Mass Communication
- Chapter 3 Historical and Cultural Context
- Part II Media
- Chapter 4 Newspapers
- Chapter 5 Magazines
- Chapter 6 Books
- Chapter 7 Radio
- Chapter 8 Sound Recording
- Chapter 9 Motion Pictures
- Chapter 10 Broadcast Television
- Chapter 11 Cable, Satellite and Internet Television
- Chapter 12 The Internet and the World Wide Web
- Part III Specific Media Professions
- Chapter 13 New Gathering and Reporting
- Chapter 14 Public Relations
- Chapter 15 Advertising
- Part IV Regulation of the Mass Media
- Chapter 16 Formal Controls: Laws, Rules, Regulations
- Chapter 17 Ethics and Other Informal Controls
- Part V Impact of the Media
- Chapter 18 The Global Village: International and Comparative Media Systems
- Chapter 19 Social Effects of Mass Communication
- Glossary
- Index