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Knowledge management is the process of creating value from an organization's intangible assets. It is generally concerned with four major types of capital: human, the brainpower of the employees; structural, such as intellectual property rights or databases; social, knowledge acquired from customers and stakeholders; and competitive, knowledge learned about or from an organization's competitors. This concise, easy-to-read book provides guidance on the value and importance of knowledge management for organizations.

Many organizations are reluctant to invest in knowledge management (KM) and competitive intelligence (CI) initiatives for their company's use. In his newest book, Jay Liebowitz discusses how value-added benefits can be derived from such efforts, with concepts and cases presented. Making Cents Out of Knowledge Management focuses on demonstrating ways to show the value of knowledge in organizations and discusses methods to measure knowledge management outcomes. Reinforcing these concepts are representative cases from leading practitioners and educators of how organizations have been doing this worldwide.

Tabla de contenidos provista por Syndetics

• Preface(p. vii)
• Part I Concepts
• 1 Knowledge: Today's Valuable Commodity(p. 3)
• 2 Harnessing Knowledge through Knowledge Management(p. 14)
• 3 Maximizing Value from Knowledge Management: Simple Ways to Get Started(p. 31)
• 4 Thoughts on Measuring Successful Knowledge Management Practices(p. 41)
• Part II Case Studies
• 5 Knowledge Management and Organizational Learning at the Annie E. Casey Foundation: Helping Disadvantaged Kids and Families(p. 53)
• 6 Shipyard Planning Case(p. 68)
• 7 Knowledge Management and Competitive Intelligence for Strategic Decision Making: A Case Study of a Legal Information Services Firm in Canada(p. 91)
• 8 Knowledge Management and Value-Driven Healthcare(p. 100)
• 9 Utilizing Knowledge Management to Improve Patient Care: Avoiding Adverse Drug Reactions and Reducing Cost of Care through Clinical Pharmacy Productivity Measurement(p. 111)
• 10 A Bottom-Up Strategy for a KM Program Implementation at EDC(p. 123)
• 11 Viability of the Knowledge-Based Economic Paradigm: A Case Study of the Indian Economy(p. 137)
• 12 The Value of Knowledge Management in a Federal Agency(p. 147)
• 13 The NASA PBMA Knowledge Management Program(p. 157)
• 14 Leveraging Knowledge at AARP(p. 174)
• Index(p. 185)
• About the Editor and Contributors(p. 197)

Notas de autor provistas por Syndetics

Dr. Jay Liebowitz is professor of information technology in the Cary Business School at Johns Hopkins University. He is the Program Director of the university's Graduate Certificate in Competitive Intelligence and the author of Social Networking (Scarecrow Press, 2007) and What They Didn't Tell You About Knowledge Management (Scarecrow Press, 2006).