The magazine everything you need to know to make it in the magazine business by Leonard Mogel.
Detalles de publicación: Pittsburgh GATFPress c1998.Edición: 4th edDescripción: 211 p. ill. 28 cmISBN:- 0883622238
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
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| Libro | Biblioteca Encarnación Valdés Colección General bev | 070.572068 M696m4 (Navegar estantería(Abre debajo)) | Disponible | 80000002209503 |
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Descripciones mejoradas de Syndetics:
For 20 years this book has been in the forefront as the prime source of information on succeeding in the magazine business. Leonard Mogel shares his expertise gained from more than 35 years of magazine experience in this thoroughly revised and updated, full-color edition. It is an excellent primer for starting a magazine, and also provides the facts, figures, and concepts needed to enter and become successfully employed in the magazine business.
Features include:
*fundamentals of how to prepare a dummy issue and write a business plan;
*descriptions of job opportunities in the various phases of magazine publication; and
*candid interviews with industry leaders, as well as case histories of failures and successes.
"A Folio: Book."