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Inc. Magazine presents How to really start your own business a step-by-step guide featuring insights and advice from the founders of Crate & Barrel, David's Cookies, Celestial Seasonings, Pizza Hut, Silicon Technology, Esprit Miami David E. Gumpert.
Detalles de publicación: Boston, MA Inc. Pub. c1996.Edición: 3rd edDescripción: xii, 278 p. ill. 24 cmISBN:- 1880394243
- 658.4012 G974i3
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Encarnación Valdés Colección General bev | 658.4012 G974i3 (Navegar estantería(Abre debajo)) | Disponible | 80000002187568 |
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- Previous editions sold 60,000 copies
Includes index.
Tabla de contenidos provista por Syndetics
- Preface(p. viii)
- Acknowledgments(p. x)
- Introduction: Reality Therapy for Entrepreneurs(p. 3)
- 1 The New World of Start-Up Businesses(p. 11)
- Exercise: Individual Assessment(p. 17)
- 2 The Idea(p. 18)
- Exercise I Idea Crunching(p. 38)
- Exercise II Follow-up Assessment(p. 40)
- 3 Testing the Idea(p. 41)
- Special Topic 1 Free Government Assistance(p. 48)
- Special Topic 2 The Great Equalizer(p. 57)
- Exercise I Data Sources(p. 61)
- Exercise II Using Your Research(p. 62)
- Exercise III Pricing(p. 62)
- 4 Protecting the Idea(p. 63)
- Special Topic 1 Intellectual Property Terminology(p. 72)
- Special Topic 2 Government Sources of Protection(p. 83)
- Exercise I A Review(p. 86)
- Exercise II An Intellectual Property Self-Assessment(p. 87)
- 5 The Right People(p. 88)
- Special Topic 1 The Contract Employee Trap(p. 95)
- Special Topic 2 Tangible vs. Intangible Benefits(p. 98)
- Exercise I Personal Assessment(p. 110)
- Exercise II Salaries(p. 111)
- Exercise III Outside Advisers(p. 113)
- 6 Structuring the Business(p. 114)
- Exercise I Assessing Competitors(p. 128)
- Exercise II Organizing Your Business(p. 129)
- 7 Your Cash Flow(p. 131)
- Special Topic 1 Cash-Flow Terminology(p. 134)
- Table 1 Standard Cash-Flow Statement(p. 137)
- Table 2 Starting Out(p. 139)
- Table 3 Determining Start-up Cash-Flow Needs(p. 141)
- Table 4 Start-up Cash on Hand(p. 143)
- Table 5 Starting Bigger(p. 147)
- Table 6 Cutting Expenses(p. 148)
- Table 7 Speeding Collections(p. 150)
- Exercise I Cash-Flow Projection(p. 153)
- Exercise II Quiz(p. 153)
- 8 Finding The Money(p. 156)
- Special Topic 1 Where Inc. 500 Companies Received Financing(p. 161)
- Special Topic 2 A Glance at the Financing Sources(p. 174)
- Exercise I Assessing Your Resources(p. 178)
- Exercise II Analyzing Your Best Sources(p. 179)
- 9 The Best Business Plan for You(p. 180)
- Special Topic 1 Sample Table of Contents(p. 189)
- Special Topic 2 Sample Income Statement(p. 195)
- Special Topic 3 Sample Balance Sheet(p. 197)
- Exercise I Setting Up Your Business Plan(p. 202)
- Exercise II Testing Your Knowledge(p. 203)
- 10 Starting Out on the Right Foot(p. 204)
- Exercise: A Strong Start(p. 220)
- 11 Looking Ahead(p. 222)
- Exercise: Start-up Word Scramble(p. 229)
- Index(p. 231)