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This comprehensive exploration of the fields of travel, tourism, and hospitality as a whole industry features accurate information on the products, procedures, and careers in each field. The book details the industry's products, including history, organization and regulation, how-tos, and industry resources; its distributors; and jobs and how to get them. Internet references, mini-case scenarios, and quick-refrence apendices are provided throughout.

Tabla de contenidos provista por Syndetics

• Preface
• Introduction
• Evolution of the Industry(p. xi)
• More Than Bricks and Mortar--The Importance of Infrastructure(p. xiii)
• More Than a Sale--The Importance of Service(p. xiii)
• More Than Producing a Product--The Importance of Marketing(p. xiv)
• More Than Today--The Changing World of Travel(p. xvii)
• Key Terms(p. xvii)
• Chapter 1 Places and People--Destination Geography
• Where Is It?(p. 2)
• What Does the Destination Look Like?(p. 6)
• How Does It Relate to Other Destinations?(p. 12)
• When Is the Best Time to Go?(p. 16)
• What Are the Local Customs Like?(p. 19)
• Where Do I Find Information?(p. 25)
• What's Happening?(p. 30)
• Key Terms(p. 32)
• Questions for Discussion and Review(p. 32)
• Mini Case(p. 33)
• Worksheets(p. 34)
• Chapter 2 The North American Aviation System
• Evolution of the Aviation System(p. 39)
• Airline Classification(p. 40)
• Rules and Regulators(p. 41)
• Airline Routes(p. 43)
• Product Distribution(p. 46)
• Codes and Jargon(p. 47)
• Automation(p. 51)
• The Airline Reservation(p. 53)
• Domestic Airline Fares(p. 58)
• The Disappearing Airline Ticket(p. 62)
• New Methods of Distribution(p. 66)
• Key Terms(p. 68)
• Questions for Discussion and Review(p. 69)
• Mini Case(p. 69)
• Worksheets(p. 70)
• Chapter 3 Airports--Gateways to the World
• Evolution of the Airport(p. 77)
• Airport Design(p. 79)
• Flight Operations(p. 81)
• Airport Management(p. 83)
• Airplanes(p. 85)
• The Passenger Air Travel Process(p. 89)
• Baggage Handling(p. 91)
• Special Requests(p. 92)
• Aviation Safety(p. 92)
• The Plane Comes and Goes(p. 93)
• Key Terms(p. 97)
• Questions for Discussion and Review(p. 97)
• Mini Case(p. 97)
• Worksheets(p. 98)
• Chapter 4 The International Experience
• Rules and Regulations for International Travel(p. 101)
• Traveler's Health and Safety(p. 106)
• Customs Regulations(p. 107)
• Foreign Exchange(p. 111)
• International Aviation(p. 114)
• International Airline Rules and Regulators(p. 117)
• Routes and Schedules(p. 119)
• International Airline Fares(p. 120)
• Reservations and Ticketing(p. 125)
• International Travel(p. 125)
• The International Air Travel Experience(p. 128)
• Developing a Tourist-Friendly Image(p. 129)
• Key Terms(p. 130)
• Questions for Discussion and Review(p. 130)
• Mini Case(p. 130)
• Worksheets(p. 131)
• Chapter 5 Travel by Rail
• Evolution of the Rail Industry(p. 137)
• Domestic Passenger Trains(p. 140)
• Amtrak(p. 142)
• VIA Rail Canada(p. 146)
• International Passenger Trains(p. 146)
• Rail Passes(p. 152)
• Great Train Trips of the World(p. 153)
• Reference Materials(p. 155)
• The Future of Rail Travel(p. 155)
• Key Terms(p. 156)
• Questions for Discussion and Review(p. 156)
• Mini Case(p. 156)
• Worksheets(p. 157)
• Chapter 6 Travel by Road
• Evolution of the Rental Car Industry(p. 161)
• The Cost of Business(p. 163)
• International Rental(p. 167)
• Key Terms(p. 171)
• Questions for Discussion and Review(p. 171)
• Mini Case(p. 171)
• Worksheets(p. 172)
• Chapter 7 Cruising and other Waterways
• Evolution of the Cruise Industry(p. 175)
• The Cruise Product(p. 177)
• Traditions of the Sea(p. 180)
• Life Aboard Ship(p. 184)
• Passenger Profiles(p. 191)
• Cruise Areas(p. 195)
• Ferries(p. 206)
• Freighters(p. 207)
• Rules and Regulators(p. 208)
• Management on Ship and Shore(p. 209)
• Cruise Sales(p. 210)
• Cruise Reference Books(p. 216)
• Key Terms(p. 217)
• Questions for Discussion and Review(p. 217)
• Mini Case(p. 217)
• Worksheets(p. 218)
• Chapter 8 Travelers at Rest--the Hospitality Industry
• Evolution of the Modern Hotel(p. 225)
• Marketing the Hotel Property(p. 229)
• Hotel Classification(p. 231)
• Corporate Structure(p. 242)
• Hotel Staff(p. 243)
• Food and Beverage(p. 245)
• Rules and Regulators(p. 246)
• Hotel Sales(p. 247)
• Reservations(p. 250)
• Hotel References(p. 251)
• Key Terms(p. 254)
• Questions for Discussion and Review(p. 254)
• Mini Case(p. 254)
• Worksheets(p. 255)
• Chapter 9 Touring the World
• Evolution of the Tour(p. 261)
• Mass Tourism(p. 263)
• Types of Tours(p. 264)
• Touring Areas(p. 268)
• Rules and Regulators(p. 270)
• Tour Development(p. 273)
• Tour Sales and Operations(p. 277)
• Key Terms(p. 283)
• Questions for Discussion and Review(p. 283)
• Mini Case(p. 283)
• Worksheets(p. 284)
• Chapter 10 Meetings and Incentives
• Evolution of the Modern Meeting(p. 290)
• Meeting Development(p. 290)
• Operating the Meeting(p. 297)
• Rules and Regulators(p. 302)
• Incentive Travel(p. 303)
• Key Terms(p. 305)
• Questions for Discussion and Review(p. 305)
• Mini Case(p. 305)
• Worksheets(p. 306)
• Chapter 11 Providing Service and Sales
• The Dimensions of Marketing(p. 309)
• Whatever Happened to Thomas Cook?(p. 310)
• Evolution of the Travel Agency(p. 312)
• Rules and Regulators(p. 313)
• Corporate Travel(p. 315)
• The All-Purpose Agency(p. 318)
• Opening an Agency(p. 320)
• Risk Management(p. 320)
• The Sale(p. 324)
• Key Terms(p. 330)
• Questions for Discussion and Review(p. 330)
• Mini Case(p. 330)
• Worksheets(p. 331)
• Chapter 12 Careers
• Career Choice(p. 335)
• Identifying the Job You Want(p. 337)
• Job Researching and Networking(p. 340)
• Preparation for the Job Search(p. 341)
• The Interview(p. 344)
• The Next Step(p. 347)
• The World's Your Oyster(p. 347)
• Key Terms(p. 348)
• Questions for Discussion and Review(p. 348)
• Mini Case(p. 349)
• Worksheets(p. 350)
• Appendixes
• A. Independent Countries of the World(p. 353)
• B. Major International Organizations(p. 359)
• C. Directory of Associations and Organizations(p. 361)
• D. Industry Acronyms(p. 365)
• E. USTOA Members(p. 367)
• F. CLIA Member Cruise Lines(p. 371)
• Bibliography
• Glossary
• Index