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Drawing on 20 years of academic and private consulting experience, Dr. David Chenoweth presents an integrated, step-by-step approach to planning, implementing, and evaluating worksite health programs in a variety of settings.Worksite Health Promotion ties together the theoretical concepts of health promotion and their everyday applications. Dr. Chenoweth introduces the topic in Part I with a broad overview of worksite health promotion, its historical development, and its role in increasing productivity and controlling health care costs.Part II presents a comprehensive planning framework that guides aspiring and practicing health promotion professionals through each step of setting up and managing a successful program:- Identifying the health needs of the company's workforce- Determining how to motivate employees to participate- Assessing and capitalizing on available resources- Developing appropriate goals, a realistic budget, and persuasive proposals to present to upper management- Marketing the program to company employees- Assessing the economic cost and savings of the program- Evaluating the health benefits to the employeesPart III provides concrete ideas for addressing specific health needs, such as mental health, family issues, smoking cessation, AIDS education, and much more. Finally, Part IV includes extensive sections on programming for small and multi-site companies and on preparing for a career in worksite health promotion, including tips on getting ready for internships and job interviews.The text also provides an assortment of practical tools to help readers apply the information in an actual worksite setting:- Real-world examples and case studies- Ready-to-use forms- Easy-to-read illustrations- Key features of successful programs- Solutions to common problems- Programming tips from worksite personnel- Extensive references and listings of professional organizationsThe most comprehensive, user-friendly text on the subject, Worksite Health Promotion is the ideal reference for anyone who wants to successfully promote the health of employees and organizations.

Tabla de contenidos provista por Syndetics

• Part I Initiating Worksite Health Promotion
• Chapter 1 The Case for Worksite Health Promotion
• A Brief History of Worksite Health Promotion
• Why Businesses Offer Worksite Health Promotion
• Factors Behind Rising Health Care Costs
• Cost Sharing
• Health Costs and Health Promotion
• Chapter 2 Determining Employees' Needs and Interests
• Identification of Employees' Needs
• Assessment of Employees' Interests
• Part II Planning Worksite Health Promotion Programs
• Chapter 3 Preparing Purposes and Goals
• Establishing Vision and Mission Statements
• Setting Appropriate Goals
• Building Evaluation Into Your Program
• Chapter 4 Selecting Healthy Lifestyle Programs
• Physical Fitness Programs
• Nutrition Education and Weight Control
• Back Health
• Prenatal Health Education
• Smoking Control Policies and Programs
• AIDS Education and HIV Disease Prevention
• Medical Self-Care and Health Care Consumerism
• Programming Philosophy
• Financial Wellness
• Chapter 5 Undertaking Financial Preparations
• Allocating Resources
• Funding Programs
• Preparing a Budget
• Preparing Your Proposal
• Positioning WHP in an Integrated Framework
• Part III Accomplishing and Evaluating Worksite Health Promotion
• Chapter 6 Reducing Major Health Risks
• Strategies for Inspiring Change
• Occupational Injury
• Employee Assistance Programs
• Stress Management
• Chapter 7 Promoting and Launching Worksite Programs
• Developing a Marketing Strategy
• Using E-Health Technology
• Preparing Employees to Take Action
• Developing a Health Fair
• Conducting Employee Health Screening
• Giving the Program a Trial Run
• Chapter 8 Evaluating Health Promotion Efforts
• Evaluation Plan
• Evaluation Categories
• Evaluation Design
• Scope and Specificity
• Economic-Based Evaluations
• Part IV Managing Essential Worksite Health Promotion Considerations
• Chapter 9 Overcoming Challenges of Company Size
• Small Business
• Multisite Settings
• Chapter 10 Beginning a Successful Career
• Academic Preparation
• Job Seeking
• Appendix A Personal Health Questionnaire
• Appendix B Environmental Checksheet