Detalles MARC
| 000 -LEADER |
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04121cam a2200697Ii 4500 |
| 001 - CONTROL NUMBER |
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ocn950460908 |
| 003 - CONTROL NUMBER IDENTIFIER |
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OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20221205163022.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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m d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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cr cnu---unuuu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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160524s2016 gw a ob 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9783662484906 |
| Qualifying information |
(electronic bk.) |
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| International Standard Book Number |
3662484900 |
| Qualifying information |
(electronic bk.) |
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| International Standard Book Number |
3662484897 |
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| International Standard Book Number |
9783662484890 |
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| Canceled/invalid ISBN |
9783662484890 |
| 024 7# - |
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| Standard number or code |
10.1007/978-3-662-48490-6 |
| Source of number or code |
doi |
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| Standard number or code |
10.1007/978-3-662-48 |
| 035 ## - |
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| System control number |
1177693 |
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| System control number |
(OCoLC)950460908 |
| Canceled/invalid control number |
(OCoLC)950476242 |
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(OCoLC)951221963 |
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(OCoLC)1012062077 |
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(OCoLC)1058302530 |
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(OCoLC)1066468880 |
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(OCoLC)1097097320 |
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(OCoLC)1105186521 |
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(OCoLC)1110898029 |
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(OCoLC)1112589597 |
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(OCoLC)1112828293 |
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(OCoLC)1113713105 |
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(OCoLC)1122813236 |
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(OCoLC)1127226141 |
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(OCoLC)1140750578 |
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(OCoLC)1160064841 |
| 037 ## - |
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| Source of stock number/acquisition |
Springer |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
N$T |
| Language of cataloging |
eng |
| Description conventions |
rda |
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pn |
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N$T |
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YDXCP |
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AZU |
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COO |
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OCLCO |
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EBLCP |
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KSU |
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IDB |
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JG0 |
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VT2 |
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IAD |
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JBG |
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ICW |
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ESU |
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Z5A |
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ILO |
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MERER |
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OCLCQ |
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OCLCO |
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ICN |
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OCLCO |
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IAS |
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VLB |
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IOG |
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NJR |
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U3W |
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OCLCO |
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OCLCA |
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REB |
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OCLCQ |
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SNK |
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OCLCQ |
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WYU |
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BRX |
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LQU |
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OCLCQ |
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DCT |
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ERF |
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UKBTH |
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S2H |
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OCLCO |
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LEATE |
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UKAHL |
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OCLCQ |
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UBY |
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OCLCF |
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ADU |
| 049 ## - LOCAL HOLDINGS (OCLC) |
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| Holding library |
MAIN |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HD30.28 |
| Item number |
.K68 2016 |
| 072 #7 - |
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| Subject category code |
BUS |
| Subject category code subdivision |
082000 |
| Source |
bisacsh |
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| Subject category code |
BUS |
| Subject category code subdivision |
041000 |
| Source |
bisacsh |
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| Subject category code |
BUS |
| Subject category code subdivision |
042000 |
| Source |
bisacsh |
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| Subject category code |
BUS |
| Subject category code subdivision |
085000 |
| Source |
bisacsh |
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| Subject category code |
KJC |
| Source |
bicssc |
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| Subject category code |
KJC |
| Source |
thema |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.4012 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Kotler, Philip, |
| Relator term |
author. |
| 245 14 - TITLE STATEMENT |
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| Title |
The quintessence of strategic management : |
| Remainder of title |
what you really need to know to survive in business / |
| Statement of responsibility, etc. |
Philip Kotler, Roland Berger, Nils Bickhoff. |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
Second edition. |
| 264 #1 - |
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| Place of production, publication, distribution, manufacture |
Heidelberg : |
| Name of producer, publisher, distributor, manufacturer |
Springer, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2016] |
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| Date of production, publication, distribution, manufacture, or copyright notice |
©2016 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
1 online resource (vii, 113 pages) : |
| Other physical details |
illustrations ; |
| 336 ## - CONTENT TYPE |
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| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
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| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 347 ## - |
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| File type |
text file |
| Encoding format |
PDF |
| Source |
rda |
| 490 1# - SERIES STATEMENT |
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| Series statement |
Quintessence Series, |
| International Standard Serial Number |
2195-495X |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references. |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Introduction: Essential Strategy Know-How and Nothing More -- Strategy and Strategic Management: A First Basic Under-standing -- Strategic Frames of Reference: The Key Tools of Strategy Determination, their Principles, and How they Interact -- Current Focal Areas in Strategy Practice: Four Significant Management Concepts of the Past 20 Years -- Summary: It's Your Turn! |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
This book provides practitioners with a basic understanding of strategy and the process of strategic management. Using academic foundations and best practices from business life, the authors present the most important strategy tools and how they interact. The book gives a concise overview over the focal areas and considerations of strategy in practice. It enables managers to analyze and interpret business information with regard to the underlying strategic notions. A hands-on introduction to strategic management by leading marketing authority Philip Kotler, top management consultancy founder Roland Berger, and strategy expert Nils Bickhoff. |
| 588 0# - |
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| Source of description note |
Print version record. |
| 590 ## - LOCAL NOTE (RLIN) |
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| Local note |
Master record variable field(s) change: 072 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Strategic planning. |
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| Topical term or geographic name entry element |
Organizational behavior |
| 9 (RLIN) |
145540 |
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| Topical term or geographic name entry element |
Strategisches Management |
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| Topical term or geographic name entry element |
Entrepreneurship |
| 655 #4 - |
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| Genre/form data or focus term |
Electronic books. |
|
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| Genre/form data or focus term |
Electronic books. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Berger, Roland, |
| Dates associated with a name |
1937- |
| Relator term |
author. |
|
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| Personal name |
Bickhoff, Nils, |
| Relator term |
author. |
| 776 08 - |
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| Relationship information |
Print version: |
| Main entry heading |
Kotler, Philip. |
| Title |
Quintessence of strategic management. |
| Place, publisher, and date of publication |
Heidelberg : Springer, ©2010 |
| International Standard Book Number |
9783642145438 |
| Record control number |
(DLC) 2010932775 |
| -- |
(OCoLC)648933388 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
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| Uniform title |
Quintessence series (Springer (Firm)) |
| 856 ## - |
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| Uniform Resource Identifier |
https://login.ezproxy.pucpr.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1177693 |
| Link text |
Acceso Remoto |
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| Materials specified |
EBSCOhost |
| Uniform Resource Identifier |
https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1177693 |
| Link text |
Acceso en el Campus PUCPR |
| 942 ## - |
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| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Libro electrónico |