Detalles MARC
| 000 -LEADER |
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| fixed length control field |
01800nam a2200433Ia 4500 |
| 001 - CONTROL NUMBER |
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| control field |
ocn655853841 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20220714160140.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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| fixed length control field |
m d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
cr cnu---unuuu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
100813s2010 sz a sb 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9782940439447 (electronic bk.) |
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| International Standard Book Number |
2940439443 (electronic bk.) |
| 035 ## - |
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| System control number |
(OCoLC)655853841 |
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| System control number |
295747 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
N$T |
| Transcribing agency |
N$T |
| 049 ## - LOCAL HOLDINGS (OCLC) |
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| Holding library |
N$TA |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
NC997 |
| Item number |
.M234 2010 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
659.1045 |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Mahon, Nik. |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
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| Title |
Basics advertising 02: Art direction / |
| Statement of responsibility, etc. |
Nik Mahon. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Place of publication, distribution, etc. |
Lausanne, Switzerland : |
| Name of publisher, distributor, etc. |
AVA Academia ; |
| Place of publication, distribution, etc. |
La Vergne, TN : |
| Name of publisher, distributor, etc. |
Distributed in the USA and Canada by Ingram Publisher Services, |
| Date of publication, distribution, etc. |
c2010. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
1 online resource (183 pages) : |
| Other physical details |
illustrations. |
| 336 ## - CONTENT TYPE |
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| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
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| Source |
rdamedia |
| Media type term |
computer |
| 338 ## - CARRIER TYPE |
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| Source |
rdacarrier |
| Carrier type term |
online resource |
| 490 1# - SERIES STATEMENT |
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| Series statement |
Basics advertising ; |
| Volume/sequential designation |
2 |
| 500 ## - GENERAL NOTE |
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| General note |
Description based on print version record. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references (p. 175). |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Commercial art. |
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| Topical term or geographic name entry element |
Advertising. |
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| Topical term or geographic name entry element |
Art direction. |
| 655 #4 - |
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| Genre/form data or focus term |
Electronic books. |
| 776 08 - |
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| Relationship information |
Print version: |
| Main entry heading |
Mahon, Nik. |
| Title |
Art direction. |
| Place, publisher, and date of publication |
Lausanne, Switzerland : AVA Academia ; La Vergne, TN : Distributed in the USA and Canada by Ingram Publisher Services, c2010 |
| International Standard Book Number |
9782940411214 |
| Record control number |
(OCoLC)506253039 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
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| Uniform title |
Basics advertising ; |
| Volume/sequential designation |
2. |
| 856 ## - |
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| Uniform Resource Identifier |
https://login.ezproxy.pucpr.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=295747 |
| Link text |
Acceso Remoto |
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| Materials specified |
EBSCOhost |
| Uniform Resource Identifier |
https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=295747 |
| Link text |
Acceso en el Campus PUCPR |
| 942 ## - |
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| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Libro electrónico |