Detalles MARC
| 000 -LEADER |
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02748nam a22004693i 4500 |
| 001 - CONTROL NUMBER |
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EBC3191824 |
| 003 - CONTROL NUMBER IDENTIFIER |
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MiAaPQ |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20220621183616.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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m o d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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cr cnu|||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
211129s1999 xx o ||||0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781615028948 |
| Qualifying information |
(electronic bk.) |
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| Canceled/invalid ISBN |
9789701025642 |
| 035 ## - |
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| System control number |
(MiAaPQ)EBC3191824 |
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| System control number |
(Au-PeEL)EBL3191824 |
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| System control number |
(CaPaEBR)ebr10433801 |
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| System control number |
(OCoLC)923025621 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
MiAaPQ |
| Language of cataloging |
eng |
| Description conventions |
rda |
| -- |
pn |
| Transcribing agency |
MiAaPQ |
| Modifying agency |
MiAaPQ |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HD31 |
| Item number |
.R696 1999 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Rodríguez Estrada, Mauro. |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
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| Title |
Lenguaje creativo para líderes : |
| Remainder of title |
lingüística y éxito profesional / |
| Statement of responsibility, etc. |
Mauro Rodríguez Estrada. |
| 264 #1 - |
|---|
| Place of production, publication, distribution, manufacture |
México, D.F. : |
| Name of producer, publisher, distributor, manufacturer |
McGraw-Hill Interamericana, |
| Date of production, publication, distribution, manufacture, or copyright notice |
1999. |
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| Date of production, publication, distribution, manufacture, or copyright notice |
©1999. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
1 online resource (132 pages) |
| 336 ## - CONTENT TYPE |
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| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
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| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Lenguaje creativo para líderes: lingüística y éxito profesional -- Página legal -- Contenido -- Prólogo -- Parte I Los principios -- 1 Signo de nuestra época: la explosión (...) -- 2 La urgencia social: buenos líderes -- 3 El líder, hombre de la palabra -- 4 Tu vocación de liderazgo -- 5 El lenguaje, un organismo vivo: (...) -- 6 El lenguaje, instrumento y símbolo de poder -- 7 El lenguaje, fuente de ingresos -- 8 Lenguaje creativo vs. lenguaje de clichés -- 9 El lenguaje de la publicidad -- Parte II Los recursos -- 10 Modelaje léxico de impacto -- 11 Neologismos -- 12 Metáforas y analogías -- 13 Eufemismos -- 14 Mensajes superpuestos -- 15 Lemas y eslóganes -- 16 Defensa contra el imperialismo lingüístico -- Conclusión -- Bibliografía -- Índice. |
| 588 ## - |
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| Source of description note |
Description based on publisher supplied metadata and other sources. |
| 590 ## - LOCAL NOTE (RLIN) |
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| Local note |
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Management. |
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| Topical term or geographic name entry element |
Industrial management. |
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| Topical term or geographic name entry element |
Leadership |
| 9 (RLIN) |
124046 |
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| Topical term or geographic name entry element |
Business. |
| 655 #4 - |
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| Genre/form data or focus term |
Electronic books. |
| 776 08 - |
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| Relationship information |
Print version: |
| Main entry heading |
Rodríguez Estrada, Mauro |
| Title |
Lenguaje creativo para líderes: lingüística y éxito profesional |
| Place, publisher, and date of publication |
México, D.F. : McGraw-Hill Interamericana,c1999 |
| International Standard Book Number |
9789701025642 |
| 797 2# - |
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| Corporate name or jurisdiction name as entry element |
ProQuest (Firm) |
| 856 ## - |
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| Uniform Resource Identifier |
https://login.ezproxy.pucpr.edu/login?url=https://ebookcentral.proquest.com/lib/pucpr-ebooks/detail.action?docID=3191824 |
| Link text |
Acceso Remoto |
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| Uniform Resource Identifier |
https://ebookcentral.proquest.com/lib/pucpr-ebooks/detail.action?docID=3191824 |
| Link text |
Acceso en el Campus PUCPR |
| 942 ## - |
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| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Libro electrónico |