Revenue management for the hospitality industry (Registro nro. 225075)

Detalles MARC
000 -CABECERA
campo de control de longitud fija 02453nam a2200325Ia 4500
001 - NÚMERO DE CONTROL
campo de control 306748
005 - FECHA Y HORA DE ACTUALIZACIÓN
005 20160527185416.0
008 - LONGITUD FIJA
campo de control de longitud fija 100618s2011 njua b 001 0 eng
010 ## - NÚMERO DE CONTROL DE LA BIBLIOTECA DEL CONGRESO
Número de control de LC 2010025496
015 ## - NÚMERO DE BIBLIOGRAFÍA NACIONAL
Número de bibliografía nacional GBB072692
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780470393086 (pbk.)
ISBN 0470393084 (pbk.)
035 ## - NÚMERO DE CONTROL DEL SISTEMA
Número de control de sistema (OCoLC)ocn567008045
040 ## - FUENTE DE CATALOGACIÓN
Centro catalogador/agencia de origen DLC
Centro/agencia transcriptor DLC
Centro modificador YDX
-- UKM
-- BTCTA
-- YDXCP
-- CDX
-- TTS
-- DLC
042 ## - CÓDIGO DE AUTENTICACIÓN
Código de autenticación pcc
100 1# - AUTOR PERSONAL
nombre Hayes, David K.
9 (RLIN) 109045
245 10 - TÍTULO PROPIAMENTE DICHO
título Revenue management for the hospitality industry
Mención de responsabilidad, etc. David K. Hayes, Allisha A. Miller.
260 ## - PIE DE IMPRENTA
Ciudad de publicación Hoboken, N.J.
Editor, distribuidor Wiley
Fecha de publicación c2011.
300 ## - DESCRIPCIÓN FÍSICA
Extensión xvi, 512 p.
Ilustraciones ill.
Dimensiones 24 cm.
590 ## - NOTA LOCAL (RLIN)
Nota local eigm 02/2012
504 ## - NOTA DE BIBLIOGRAFÍA
Bibliografía, etc. Includes bibliographical references and index.
505 0# - NOTA DE CONTENIDO
Nota de contenido Introduction to revenue management -- Strategic pricing -- Value -- Differential pricing -- The revenue manager's role -- Forecasting demand -- Inventory and price management -- Distribution channel management -- Evaluation of revenue management efforts in lodging -- Revenue management for food and beverage services -- Evaluation of revenue management efforts in food and beverage services -- Specialized applications of revenue management -- Building better business.
520 ## - RESUMEN
Resumen "This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful. Numerous cases and practical examples are used to illustrate revenue management concepts. Chapter ending questions and problems help them perform the calculations and practice the decision-making skills that are used in the field. RM in Action shows how the revenue management principles can be clearly illustrated using real-world examples reported in various news outlets. RM on the Web offers sites listed on the Internet to provide supplemental information about a topic or issue. Revenue managers will then gain hands-on skills to effectively manage their inventories and prices."--Provided by publisher.
Resumen "This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful."--Provided by publisher.
700 1# - COAUTOR PERSONAL
Nombre de persona Miller, Allisha.
9 (RLIN) 253937
050 00 - CLASIFICACIÓN LIBRARY OF CONGRESS
clasificación TX911.3.M27
Clave de autor H395 2011
082 00 - CLASIFICACIÓN DECIMAL DEWEY
Clasificación 647.94068/1
edición 22
100 1# - AUTOR PERSONAL
-- Local
650 #0 - MATERIA GENERAL
Término de materia o nombre geográfico como elemento inicial Hospitality industry
Subdivisión general Management.
9 (RLIN) 112472
Fuente del encabezamiento o término Local
Término de materia o nombre geográfico como elemento inicial Hospitality industry
Subdivisión general Economic aspects.
9 (RLIN) 112472
Fuente del encabezamiento o término Local
700 1# - COAUTOR PERSONAL
-- Local
Existencias
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Koha normalized classification for sorting Not for loan Collection code Koha itemnumber Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Non-public note Koha item type
No       TX_911_300000000000000__M27_H395_2011     84678 Biblioteca de Mayagüez Biblioteca de Mayagüez Colección General mb 27/05/2016 JOHN WILEY & SONS, INC 75.95 488554   TX911.3 .M27 H395 2011 50000003213369 27/05/2016 r:306748 Libro
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