Visual Merchandising : (Registro nro. 217557)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03601nam a22003257a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | pucpr |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250314162052.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081810s2008 enka b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781856695398 |
| Qualifying information | pbk. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | pucpr |
| Language of cataloging | eng |
| Transcribing agency | pucpr |
| Modifying agency | pucpr |
| Description conventions | rda |
| 049 ## - LOCAL HOLDINGS | |
| Holding library | CARIBET |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5845 |
| Item number | M67 2008 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 741.6 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Morgan, Tony. |
| 9 (RLIN) | 255575 |
| 245 10 - TITLE STATEMENT | |
| Title | Visual Merchandising : |
| Remainder of title | window and in-store displays for retail, |
| Statement of responsibility, etc. | Tony Morgan. |
| Medium | txt |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | London : |
| Name of producer, publisher, distributor, manufacturer | Laurence King, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 208 p. |
| Other physical details | ill. ; (chiefly col.) |
| Dimensions | 28 cm. |
| Type of unit | book |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| Content type code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediaded |
| Media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| Carrier type code | nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Preface -- History Of Visual Merchandising -- Role Of A Visual Merchandiser -- Day-to-day role of a visual merchandiser -- Training -- Visual merchandising in a department store -- Visual merchandising of chain stores -- Visual merchandising of small retail outlets -- Measuring success -- Store Design -- What is store design? -- Why is store design important? -- Who designs the store? -- How does store design work? -- Store study: Kurt Geiger -- Windows -- Getting to know your windows -- Planning a window display -- Themes and schemes -- Budgeting -- Props -- Designing a window display -- Store study: Lane Crawford -- Color -- Window prepping -- Installing the window display -- Lighting -- Signage and graphics -- Window calendar -- Window standards and maintenance, and budget -- Store study: Fortnum & Mason -- In-Store Visual Merchandising -- Product adjacencies -- Floor layouts -- Store study: Atelier 1 -- Fixtures -- Wall fixtures -- Product handling -- Story study: Flight 001 -- In-store displays and trend areas -- Point of purchase and add-on sales -- Clearance merchandise -- Signage and tagging -- Lighting -- Ambience -- Retail standards and maintenance and budget -- Virtual visual merchandising -- Store study: Giorgio Armani -- Mannequins -- Sculpting -- Purchasing mannequins -- Dressing a mannequin -- Securing a mannequin -- Grouping mannequins -- Maintenance -- Visual Merchandiser's Studio -- Visual merchandiser's toolbox -- Health and safety -- Lighting chart -- Glossary -- Further reading -- Index -- Picture credits and acknowledgments. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | From the Publisher: A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of stores from fashion emporia to supermarkets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their tool kit, and information on the use of mannequins, the latest technology, how to construct and source props, and explains the psychology behind shopping and buyer behavior. Presented through color photographs, diagrams of floor layouts, and store case studies, and including invaluable information such as a glossary of terms used in the industry, Visual Merchandising is an essential handbook for anyone working in and learning about this exciting area. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Display of merchandise. |
| General subdivision | Design. |
| 9 (RLIN) | 87407 |
| Source of heading or term | Local |
| Topical term or geographic name entry element | Show-windows |
| General subdivision | Design. |
| Form subdivision | Case studies. |
| 9 (RLIN) | 169904 |
| Source of heading or term | Local |
| Topical term or geographic name entry element | Display of merchandise. |
| General subdivision | Design. |
| Form subdivision | Case studies. |
| 9 (RLIN) | 87407 |
| Source of heading or term | Local |
| Topical term or geographic name entry element | Merchandising |
| 9 (RLIN) | 135403 |
| Source of heading or term | Local |
| Topical term or geographic name entry element | Show-windows |
| General subdivision | Design. |
| 9 (RLIN) | 169904 |
| Source of heading or term | Local |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Libro |
| Classification part | HF5845 |
| Call number prefix | General |
| Call number suffix | M67 2008 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | CARIBET Biblioteca Arquitectura | CARIBET Biblioteca Arquitectura | Colección General CARIBET | 09/04/2009 | amazon | 32.95 | 452172 | General HF5845 M67 2008 | 91000000004184 | 27/05/2016 | 1 | 42.95 | 09/04/2009 | Libro |