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Broadcast copywriting

Orlik, Peter B.

Broadcast copywriting Peter B. Orlik. - 2nd ed. - Boston, Mass. Allyn and Bacon c1982. - xiii, 511 p. ill. 25 cm.

Includes bibliographical references and index.

ISBN: 0205076912

LCCN: 81019090 //r82

Subjects--Topical Terms:
Broadcasting--Authorship.
Broadcast advertising

LC Class. No.: PN1990.9.A88 / O7 1982

Dewey Class. No.: 808/.066791021

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