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Marketing research, principles and readings.

Holmes, Parker M.

Marketing research, principles and readings. - Cincinnati South-Western Pub. Co. [1960] - 646 p. illus. 24 cm.

LCCN: 60008321 /L

Subjects--Topical Terms:
Marketing research

LC Class. No.: HF5415 / .H745

Dewey Class. No.: 658.83

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