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Advertising management

Wedding, C. Nugent

Advertising management [by] Nugent Wedding [and] Richard S. Lessler. - New York Ronald Press Co. [1962] - 629 p. illus. 24 cm.

921026

LCCN: 62019340 /L/r84

Subjects--Topical Terms:
Advertising--Management--Case studies.

LC Class. No.: HF5823 / .W445

Dewey Class. No.: 659.1

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