APA

Beckman T. N., Davidson W. R. & Talarzyk W. W. (1967). Marketing. New York: Ronald Press Co.

Chicago

Beckman Theodore N, Davidson William R and Talarzyk W Wayne. 1967. Marketing. New York: Ronald Press Co.

Harvard

Beckman T. N., Davidson W. R. and Talarzyk W. W. (1967). Marketing. New York: Ronald Press Co.

MLA

Beckman Theodore N, Davidson William R and Talarzyk W Wayne. Marketing. New York: Ronald Press Co. 1967.