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New product management

Scheuing, Eberhard E.

New product management Eberhard E. Scheuing. - Columbus, Ohio Merrill Pub. Co. c1989. - xii, 399 p. ill. 25 cm.

Includes bibliographical references (p. 381-388).

ISBN: 0675209226

LCCN: 88062486

Subjects--Topical Terms:
New products
Diffusion of innovations
Product management

LC Class. No.: HD69.N4 / S414 1989

Dewey Class. No.: 658.5/75

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