APA

Banks S., . (1965). Experimentation in marketing. New York: McGraw-Hill.

Chicago

Banks Seymour, . 1965. Experimentation in marketing. New York: McGraw-Hill.

Harvard

Banks S., . (1965). Experimentation in marketing. New York: McGraw-Hill.

MLA

Banks Seymour, . Experimentation in marketing. New York: McGraw-Hill. 1965.