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Communications in marketing

Rowe, Kenneth L.

Communications in marketing Kenneth L. Rowe ; Eugene L. Dorr, consulting editor. - 2d ed. - New York Gregg Division, McGraw-Hill c1978. - iv, 124 p. & disc (2 s. : 7 in. ; 33 1/3 rpm.) ill. 28 cm. - Occupational manuals and projects in marketing .

ISBN: 007054154X

LCCN: 77009607

Subjects--Topical Terms:
Communication in marketing

LC Class. No.: HF5415.125 / .R68

Dewey Class. No.: 658.8

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