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Marketing productivity analysis

Sevin, Charles Henry

Marketing productivity analysis [by] Charles H. Sevin. - St. Louis McGraw-Hill [1965] - xiii, 137 p. illus. 21 cm. - Perspectives in marketing series .

Includes bibliographies.

LCCN: 65015929

Subjects--Topical Terms:
Marketing
Advertising

LC Class. No.: HF5415 / .S394

Dewey Class. No.: 658.8018

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