Marketing management
Field, George Albert
Marketing management a behavioral systems approach [by] George A. Field, John Douglas [and] Lawrence X. Tarpey. - Columbus, Ohio C. E. Merrill Books [1966] - xiv, 619 p. illus. 24 cm.
Includes bibliographical references.
66014396
Marketing management
HF5415.1 / .F5
658.8
Marketing management a behavioral systems approach [by] George A. Field, John Douglas [and] Lawrence X. Tarpey. - Columbus, Ohio C. E. Merrill Books [1966] - xiv, 619 p. illus. 24 cm.
Includes bibliographical references.
66014396
Marketing management
HF5415.1 / .F5
658.8