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Strategic management and business policy

Rowe, Alan J.,

Strategic management and business policy a methodological approach Alan J. Rowe, Richard O. Mason, Karl E. Dickel. - Reading, Mass. Addison-Wesley Pub. Co. c1982. - xi, 544 p. ill. 28 cm.

Includes bibliographies and index.

ISBN: 0201063875 (pbk.)

LCCN: 81010778 //r85

Subjects--Topical Terms:
Corporate planning
Management--Case studies.--United States

LC Class. No.: HD31 / .R775

Dewey Class. No.: 658.4/012

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