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A managerial introduction to marketing

Staudt, Thomas A.

A managerial introduction to marketing Thomas A. Staudt, Donald A. Taylor. - Englewood Cliffs, N.J. Prentice-Hall 1965. - xvi, 560 p. illus., maps.

Includes bibliographies.

LCCN: bvc00000197 //r84

Subjects--Topical Terms:
Marketing--Management.
Marketing research
Industrial management

LC Class. No.: HF5415.13 / .S87 1965

Dewey Class. No.: 658.8

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