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Strategies for international industrial marketing

Strategies for international industrial marketing the management of customer relationships in European industrial markets edited by Peter W. Turnbull and Jean-Paul Valla. - London Dover, N.H. Croom Helm c1986. - 310 p. ill. 23 cm.

Includes index.

Bibliography: p. 301-305.

ISBN: 0709924941

LCCN: 85029047

Subjects--Topical Terms:
Export Marketing--Case studies.--Europe
Customer relations--Case studies.
Industrial marketing--Case studies.--Europe

LC Class. No.: HF1009.7.E85 / S77 1986

Dewey Class. No.: 658.8/48

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