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Marketing management and information

Newman, Joseph W.

Marketing management and information a new case approach Joseph W. Newman. - Homewood, Ill. R. D. Irwin 1967. - xii, 390 p. illus. 24 cm.

Bibliographical footnotes.

LCCN: 67023771 //r84

Subjects--Topical Terms:
Marketing--Management--Case studies.

LC Class. No.: HF5415.1 / .N43

Dewey Class. No.: 658.8/01/86

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