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Mathematical models and marketing management

Buzzell, Robert D.

Mathematical models and marketing management [by] Robert D. Buzzell. - Boston Division of Research, Graduate School of Business Administration, Harvard University 1964. - xv, 281 p. illus. 22 cm.

Bibliographical footnotes.

LCCN: 64019812

Subjects--Topical Terms:
Marketing--Mathematical models.

LC Class. No.: HF5415.2 / .B8

Dewey Class. No.: 658.8018

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