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Marketing models and econometric research

Parsons, Leonard J.

Marketing models and econometric research Leonard J. Parsons, Randall L. Schultz. - New York North-Holland Pub Co. c1976. - xiii, 300 p. ill. 24 cm.

Includes indexes.

Bibliography: p. 273-293.

ISBN: 0720486017

LCCN: 76000476

Subjects--Topical Terms:
Marketing--Mathematical models.
Marketing research--Mathematical models.

LC Class. No.: HF5415 / .P2494

Dewey Class. No.: 658.8/007/2

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