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Product management

Wasson, Chester R.

Product management product life cycles and competitive marketing strategy [by] Chester R. Wasson. - St. Charles, Ill. Challenge Books [1971] - ii, 252 p. illus. 21 cm.

Published in 1974 under title: Dynamic competative strategy & product life cycles.

Bibliography: p. 246-248.

LCCN: 77022419

Subjects--Topical Terms:
Product management
Product life cycle.

LC Class. No.: HF5415.15 / .W375

Dewey Class. No.: 658.5

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