Ideas modernas sobre mercadotecnia
Westing, J. Howard
Ideas modernas sobre mercadotecnia J. H. Westing, Gerald Albaum. - México Editorial Diana 1969. - 615 p. ill.
Translation of Modern marketing thought.
Includes bibliographical references.
Marketing
Ideas modernas sobre mercadotecnia J. H. Westing, Gerald Albaum. - México Editorial Diana 1969. - 615 p. ill.
Translation of Modern marketing thought.
Includes bibliographical references.
Marketing