APA

Herndon B., . (1972). Satisfaction guaranteed: an unconventional report to today's consumers. New York: McGraw-Hill.

Chicago

Herndon Booton, . 1972. Satisfaction guaranteed: an unconventional report to today's consumers. New York: McGraw-Hill.

Harvard

Herndon B., . (1972). Satisfaction guaranteed: an unconventional report to today's consumers. New York: McGraw-Hill.

MLA

Herndon Booton, . Satisfaction guaranteed: an unconventional report to today's consumers. New York: McGraw-Hill. 1972.